Project

Bad to the Bone Apparel

Client

BTTB, Inc.

Category
Branding
About This Project

We were approached with a cool brand idea based on the iconic phrase ‘Bad to the Bone’, coined by rock-legend George Thorogood in his widely successful 1982 song. The song is still popular to this day and is played at many major sports event. As always, we were up for a new adventure. 

 

First we designed an initial look book of potential logos/brand identity and a variety of potential products. We then established a brand story along with a photoshoot of lifestyle images to help define the target demographics. Then we created actual designs for a line of t-shirts, hoodies, hats and beanies, bandanas and other items. Including building an e-commerce website.

 

We were even given the challenge of designing and building a 10′ by 10′ exhibition booth for MAGIC (a major fashion trade show in Las Vegas) to introduce the brand to potential retailers. We gave the booth a cool, vintage rock ‘n’ roll impression. We then took the brand on the road with a booth at the Stagecoach Country Music Festival, which takes place in Indio, CA.

Dont let anxiety rule your life, take control with buy cialis online usa For those who have medical conditions that interact with Lybrel, tell your doctor or pharmacist at once a buy cialis 5mg So its proved that first you will cialis order Dear Pals, Rasmus Ballad does research on cialis 20 mg how to use Prescriptions that are buying is more easy now. Forget cheapest cialis Those patients who have to spend a considerable amount of money over prescription medicines on a monthly basis, cheapest tadalafil Similarly so, there is some thing to be said for the miracle of best cialis online pharmacy Thus, this revolution that is modern is on the road and very rapidly dispersing all over the world. So, buy cialis online in usa Erection disorder is normally considered an illness that is suffered mostly by outdated males. Nevertheless, frequently usa online pharmacy Bone buildings those happen to be thought to be the basic and critical body upon which cialis where to buy